The Routes Awards

何来

Meeting prep - concise

When voting opens, airlines can nominate up to five airports and destinations that they feel have provided exceptional marketing support over the past twelve months.

Meeting prep - research

Airlines are asked to submit their votes in priority order. When drawing up the shortlist, their first choice receives 5 points, their second choice receives 4 points, and so on. 

何来

The Routes team recruit a panel of airline judges to independently review the submissions and submit their scores. Our panel marks the submission according to the following criteria:

Results and effectiveness

Route development content

Evidence of relationships
with airlines

Innovative marketing
techniques

何来

Creative application

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Winners 2018 Marketing AwardsThe winners and highly commended organisations are announced at ceremonies during each Routes event. The overall winners from each of the regional awards are automatically shortlisted for the World Routes Awards, which will take place during the Networking Evening at World Routes. 

何来

何来